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Monthly Bookkeeping & Accounting

Is Luma Accounting right for me?

Luma Accounting provides ongoing monthly bookkeeping and accounting support for businesses that want accurate books, better financial visibility, and less time spent managing their accounting.

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We combine these to keep your books accurate and timely while making the work as efficient as possible for your team and ours. Our niches are small to medium sized construction, trades and legal companies but we also support many professional services businesses.

Especially Built For
Construction
Trades
Legal
Professional Services
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Answer a few questions to see whether Luma is a good fit for your business
Luma Accounting co-founders Kim Kelleher and Heather Deibele
While we don't do tax prep or tax strategy, your tax preparer will love your books.
How Our Support Builds

The Luma Services Pyramid

Our 3 levels of accounting support are designed around 3 different outcomes.

Reflect on the Past

Level 1 · Peace of Mind
Know your books are accurate, complete and ready on time every month.
Insight
Cash Visibility
The Foundation

Focus on the Present

Level 2 · Cash Visibility
Know what's coming in, what's going out and where you stand today.
Insight
Cash Visibility
The Foundation

Illuminate the Project

Level 3 · Insight to Grow Smarter
Know which jobs are profitable - and which aren't.
Insight
Cash Visibility
The Foundation

Each level includes everything in the level beneath it.

Not sure where you belong?

Most Luma clients begin with Reflect on the Past. Once their monthly accounting is accurate and consistent, we determine together whether moving up the pyramid would actually provide enough value to justify the additional investment.

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What's Included, What It Costs

Packages & pricing

Package rates are a percentage of gross revenue. Gross revenue gives us a starting point because it generally correlates with business activity and accounting complexity. It isn't perfect, however. If your business is unusually simple - or complex - for its revenue, we'll account for that when determining your monthly rate.

Minimum Monthly Rate
$495/mo

Under $500,000 in gross revenue and planning to grow? We still want to talk. See the note below the pricing table.

Glow Sessions

Glow sessions are our way of ensuring you are receiving BEST. EXPERIENCE. EVER. These are intentional meetings with your Lantern Leader to review your financials, hear what's happening in your business and understand any upcoming changes or challenges.

Level 1 · Peace of Mind

Reflect on the Past

Best for
Monthly accuracy
.8 - 1% Gross Revenue

“Are my books accurate?”

For businesses that only need to have their books up to date within a few weeks of the end of each month.
Glow Sessions
Quarterly with your Lantern Leader
What you'll know
How profitable your business really is
Which customers and vendors represent the largest share of activity
How revenue and profit are trending
Your books are tax ready and bank ready every month
What We Take Care Of
1. Reflecting “cash basis” accounting
2. Entering and categorizing transactions
3. Reconciling all bank, credit cards and, loans to statements
4. Requesting vendor W-9s and determining 1099 eligibility
5. Monitoring QuickBooks Online integrations
6. Ensuring payroll data is properly represented
7. Tracking Income/expenses by Class/Location when applicable
8. Delivering standard monthly reports and metrics via the Luma client portal
Level 2 · Cash Visibility

Focus on the Present

Best for
Cash visibility
1.2 - 1.4% Gross Revenue

“Where does my cash stand?”

For businesses that desire during-the-month accounting support and to better understand their cashflow.
Glow Sessions
Monthly with your Lantern Leader
What you'll know, in addition to Reflect on the Past
Which customers owe you money
Who you owe money to
30-day cashflow position
Your accounts payable and accounts receivable processes are understood and efficient
What We Take Care Of
1. Everything in Reflect on the Past
2. Vendor bill management - enter and prep for payment
3. Cashflow dashboard
4. Manage client’s “accounting” email inbox
Level 3 · Insight to Grow Smarter

Illuminate the Project

Best for
Project profitability
1.5 - 2% Gross Revenue

“Which jobs are actually making money?”

For businesses that need cost/project accounting, where all income and expenses are associated with a specific project.
Glow Sessions
Twice a month with your Lantern Leader
What you'll know, in addition to Focus on the Present
Full view on each project's expenses weekly
Differences in profit margins between projects
Which jobs are profitable and which are not
What We Take Care Of
1. Everything in Reflect on the Past
2. Everything in Focus on the Present
3. Project “cost accounting” for all income and expenses
4. Advanced report package with KPIs

Pricing examples

We use % of gross revenue as a starting point for assessing the size/complexity of a client's financial world - our Shine a Light review of your QuickBooks Online file allows us to determine the specific pricing for your company.

Pricing below is for the base packages only - add ons will increase the monthly rate.

Reflect on the Past
.8 - 1% gross revenue
$495 minimum per month
Focus on the Present
1.2 - 1.4% gross revenue
$925 minimum per month
Illuminate the Project
1.5 - 2% gross revenue
$1,750 minimum per month
Estimate My Range based on my revenue
Gross Revenue
< $500,000
Reflect on the Past
*
See below
Focus on the Present
*
See below
Illuminate the Project
Bespoke Pricing**
Gross Revenue
$500,000
Reflect on the Past
$495
Focus on the Present
$925
Illuminate the Project
Bespoke Pricing**
Gross Revenue
$1M
Reflect on the Past
$670 - $835
Focus on the Present
$1,000 - $1,170
Illuminate the Project
Bespoke Pricing**
Gross Revenue
$2M
Reflect on the Past
$1,335 - $1,670
Focus on the Present
$2,000 - $2,335
Illuminate the Project
Bespoke Pricing**
Gross Revenue
$5M
Reflect on the Past
$2,085 - $2,420
Focus on the Present
$2,750 - $3,085
Illuminate the Project
Bespoke Pricing**

* For small businesses in our niches of Construction, Trades and Legal with < $500,000 gross revenue, we still want to talk to you if you have plans to grow! We will sometimes offer introductory rates < $495/mo if you seem like a great fit with us.

** Bespoke Pricing: Project cost accounting can be very manual or it can be made much more efficient through the use of technology - we work with clients to see what fits best for their business.

Add-Ons

Need more than what's included?

Compliance & Reporting

City of Portland Tax Apportionment (Annual)
Sales/Excise Tax
Workers Comp and liability insurance audit support

Customer Invoicing

Invoice Creation
Portal Management for Invoice Submission
Followup on outstanding customer payments
Platforms We Support
QuickBooks Online
Harvest

Payroll

Process payroll within your payroll provider
Ensure time entry process is efficient
Assist with onboarding/offboarding of employees within payroll provider
Platforms We Support
Preferred platform: Gusto

Construction Support

Certificate of Insurance (COI) Tracking
WIP reporting via 3rd party software
Platforms We Support
JobTread
HouseCall Pro
Jobber
Buildertrend
Procore

Legal Support

Trust Accounting
3-way trust reconciliation
Platforms We Support
Clio
ZenCase
LawPay
Smokeball
We also offer one-time projects for our monthly clients such as
QuickBooks Online setup
Quickbooks Desktop conversion
Payroll setup
Software integration setup
Accounting process improvements
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Transparent by Design

What affects my monthly cost?

Four things. Nothing else.

Package Selected

Rates are a % of revenue, as revenue is a likely indicator of overall volume of work.

Reflect on the Past
.8 - 1.0%
Focus on the Present
1.2 - 1.4%
Illuminate the Project
1.5 - 2%

Frequency of Touch in Your Books

Below are the standard frequencies for each package. Clients can increase frequency for an increase in the monthly rate.

Reflect on the Past
Twice a month
Focus on the Present
Weekly
Illuminate the Project
Twice a week

Frequency of Glow Sessions

Standard frequency per package is shown below. Increase it if you want more time with your Lantern Leader.

Reflect on the Past
Quarterly
Focus on the Present
Monthly
Illuminate the Project
Twice a month

Add-Ons

Our add on services are priced separately so that business owners can easily select exactly the support they want. Some are based on % of revenue while others are a flat amount added to your monthly rate.

Common Frustrations

Does this sound familiar?

#TeamLuma members are "experts" in QuickBooks Online and bookkeeping principles - our "Lantern" structure (otherwise known as "pods") ensures that your Lantern Leader is answering any questions the Lightkeepers have and reviewing your books before they're closed each month. Our focus on collaboration encourages sharing of knowledge across the full team when tricky situations come up.
Accurate books are delivered every month - you know where your business stands and you're able to make timely decisions. And you're always ready to apply for loans or make large purchases!
You have a secure client portal and a dedicated email - all team members supporting you have access to all communications. We are usually the ones waiting on answers!
Our mission is BEST. EXPERIENCE. EVER. and that includes making sure you understand what your books are saying. We speak in concepts - not jargon - designed to meet you where you are.
You have at least two #TeamLuma members that know your books and your business - and we have a fantastic track record of team members staying with us. But even if someone supporting you leaves, we have plans that ensure you will always have seamless support.
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Straight Talk

Who Luma is - and isn't - a good fit for

We would rather be honest up front than be a poor match. See which column sounds more like you.

The Luma Accounting team working together

Luma is a great fit if you...

Want monthly, ongoing bookkeeping / accounting support
Want bank ready / tax ready books
Value accurate, timely books
Want greater financial insight
Desire efficiency and standardized processes
Are comfortable with technology
Are responsive so that our team doesn't get behind on your books
Value having a team supporting you and are comfortable that they are 100% remote
Want someone that creates a year-end package for, and collaborates with, your tax preparer

Luma probably isn't right for you if you...

Only want periodic cleanups or project work
Want to continue to run your business primarily from your bank balance rather than financial reports
Aren't willing to use cloud-based systems
Aren't open to changing how you currently do things
Respond to questions only periodically
Prefer having someone work onsite with you
Are looking for tax prep/strategy
Are looking for the least expensive option
The Illumination Journey

What happens after I Flip the Switch?

Six steps from first form to first month of onboarding.

Complete the Flip the Switch form

Our online form asks for basic information about the business owner, the business and what kind of support is desired. If there is a high likelihood of a good fit, we move on to...

Dial it Up! virtual meeting

One of our Luminaries schedules a virtual meeting to hear more from you and share what it is like to work with Luma. If both parties mutually agree to move forward, we move on to...

Deep Dive Discovery form

More detailed questions about your current set up, software and processes. This helps us put together an initial proposal for ongoing monthly support. If you agree to the proposal, we move on to...

Shine a Light review

One of our Lantern Leaders reviews your current QuickBooks Online file (if there is one), so we know whether any cleanup or catch up work needs to be included, which features are in use, and whether banking feeds and integrations are active.

Engagement Contract

No ongoing commitment until this step

There's no ongoing commitment through our discovery process up to this point. It is now that you will receive the official contract including one-time projects and ongoing services. If you decide to move forward, you will electronically sign the agreement and enter the payment method that will be used going forward.

It's Official - let's start Onboarding!

We schedule virtual onboarding meetings with your Lantern Leader and Lightkeeper(s) to get access to systems and work out other logistics... and then the fun begins!

Ready to see whether we're a fit?

Answer a few questions about your business and we'll tell you honestly whether Luma is the right partner, and which level of support makes sense.

Get Started